How to Start a Skincare Line?

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How to Start a Skincare Line?

Whether you are taking the first step into starting your own skincare line or have been toying around with the idea for years, it is crucial to know where to start and what to expect in this ever-growing industry. Demand for skincare products is expected to continue its upward trajectory. The global skincare industry is expected to record just north of US$183 billion by 2025. It means that it is a good time to start your own skincare line.

In this article, we will discuss how you can start your own skincare line and get your skincare brand going.

How to Start a Skincare Line?

  1. Create products that solve genuine problems

Of course, you can develop an entire line of new skincare products. But if you are just starting, it is better to position your brand with just a single product, which will also be your claim to fame. This could be an anti-aging cream or an organic baby massage oil. Whatever it may be, make sure that the product is in high demand, works effectively, and changes lives.

  1. Pick a creative name for your skincare brand

Of course, your brand name is not everything. But what good is a skincare line that does not have a creative brand name? Consumers are more attracted to well-named products. They fall in love with great brand stories and marketing creativities. Thus, it only makes sense for you to pick creative names for your product line as well as your overall brand. Once you have this, ensure that the brand name is available and start working on your designs and packaging that matches the brand.

  1. Choose an efficient skincare line manufacturer

If you are just starting with your skincare line, working with an efficient private label manufacturer is crucial. Do not simply look for affordability. Of course, staying within your budget is important. But when you are looking to build a premium skincare line it is always better to work with a quality manufacturer and not just the cheapest one available.

  1. Decide your skincare products price point

After deciding your product line, brand name, design, packaging, and manufacturer, you need to determine the perfect price point for your products. Choose a price point that will make you profit, but at the same time, it should be affordable for your customers. Your price point will decide who your customers are going to be and how many quantities you are going to sell in the market.

  1. Market the products to your targeted customer

Once you have your skincare brand up and running, make sure you market your products to the targeted customer. Start with the basics. For instance, get a website for your brand visibility, have social media presence for connecting with potential customers and try email marketing campaigns as well. You can also start at the grassroots level. For instance, sell your skincare line to local health stores, salons, or spas.

Final Thoughts

The skincare industry is a crowded space with several small and big businesses fighting for market share. Using the above-discussed tips, you can start a skincare line and get your business up and running.

Why Sell Private Label Skincare Products In Your Spa or Salon?

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Why Sell Private Label Skincare Products In Your Spa or Salon?

Spa and salon owners around the world have experienced that their product sale is no longer bringing the revenue that they did previously. With the availability of high-end beauty products in big-name retailers and online sales of these products exceeding in-store purchases, spas and salons have experienced a big drop in their product revenues over the years. However, selling private label skincare products in your spa and salon can compensate for such losses.

In this article, we will discuss some of the reasons why your spa or salon must sell private label skincare products.

Reasons to Sell Private Label Skincare Products in Your Spa or Salon

  1. To boost revenue by selling custom-branded products

For spas and salons, simply relying on revenue generated by selling services is not going to offer much. By selling private label custom-branded skincare products in your spa or salon can give a boost to your revenue, as they offer higher profit margins. Moreover, because there is an increasing demand for private label skincare products among customers, it offers an affordable way to increase your product sales and thus the overall revenue of your spa or salon.

  1. Private label products help in advertising your spa or salon

For boosting your profit margins, it is important that your spa or salon spends money on advertising for attracting more customers to your doors. Private label products can serve as a marketing tool that can bring back existing as well as new customers to your spa or salon. It is because, when you sell quality private label products which offer positive results for your customers, they are more likely to come back to your spa or salon for purchasing the product again. Moreover, they are very likely to recommend the product to their friends and families through positive word of mouth. All of these will result in higher footfalls in your spa or salon.

  1. Private label products give you a competitive advantage over your competitors

Offering private label products to your customers shows that you are continuously looking to offer them the best available service and they do not have to look anywhere else for any of their skincare requirements. Apart from increasing revenue, private label beauty and skincare product line will also help your spa or salon to gain loyalty from your customers, as you will become a one-stop solution for all of their needs. Thus, giving you a competitive edge over your competitors in the market.

Final Thoughts

From higher profit margins to customizing your own co-branded beauty products, a private label skincare line has a lot of benefits to offer for your spa or salon. Moreover, it also provides you with the modern-day marketing tool that will help you increase footfall in your spa or salon. Therefore, wait no more, and start selling your private label skincare products right away in your spa or salon.

How to Become a Skincare Lady Boss?

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How to Become a Skincare Lady Boss?

More than ever before, people around the world, especially women, are looking to get rid of their 9 to 5 jobs and be their own boss. They are looking to build a business for themselves by using their skill sets and knowledge. The skincare and beauty segment is one such industry where many women are looking to market their own skincare products and become the lady boss. If you also have the same desire, this article will discuss some of the important steps which you have to take for becoming a skincare lady boss.

How to Become a Skincare Lady Boss?

  1. Understand people and their skin type

First and foremost, it is crucial to understand people as a whole. Being said that, if you do not like people then you will not go very far in the skincare business. To know more about them and their preferences when it comes to skincare products, simply communicate with them. Start by asking about their skin or what type of lipstick shade are they always looking for. When you understand people and their different personalities, it will give you inside information on how you can create and sell products to your target customers.

  1. Research about the high-demand skincare products

Skincare is a crowded industry with several small and large businesses operating in the space. However, the good thing is that there is a lot of demand for skincare products. Thus, if you are looking to become a skincare lady boss, research the products which are in high demand. Apart from direct interaction, you can also use secondary sources such as Google Trends and determine how the demand for specific products has emerged over the years.

  1. Educate customers

Everyone wants to keep looking young for their entire life. However, not everyone knows which products to use to achieve their endless beauty goals. Thus, it is crucial to educate your customers and spread awareness about your products. Being said that, you can start educating your customers through video tutorials, or using social media influencers. This will help you spread awareness and generate sales for your business.

  1. Be Passionate

Being an entrepreneur comes with its own set of challenges. You will not get success and financial freedom overnight. Moreover, if you are in the beauty industry trying to become a skincare lady boss, it is very crucial that you are passionate about what you are doing. Because the industry is crowded with several small and big businesses, there will be a lot of obstacles on your path to success. However, if you can partner with a great private label skincare supplier it will be much easier for you to be successful in the beauty industy.

Final Thoughts

The skincare industry is a thriving business and with the recent trend of becoming a lady boss, a lot of women are quitting their 9 to 5 jobs. Using the above-discussed tips, you can surely become a skincare lady boss and achieve financial freedom for yourself.

Private label Skincare Line With Low Minimum Order Quantity

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The beauty and skincare industry is going through a massive upsurge and an increasing number of people are buying skin care products to fight the signs of aging and other issues related to skin. Having said that, if you want to start your own skincare line of products, the private label skincare business is a lucrative one.

Why Private Label Business?

If you are trying to achieve higher profits margins by selling generic products, it can be a difficult and tedious process to achieve. Not only you have to worry about the quality of the products, but even the margins are too less. By starting your own private label business, you get complete control over the quality of your products.

With private label business, you get the ability to rank your brand as a unique one and stand apart from your competitors. In addition to this, you will also be able to offer better customer experience as you have the ability to plan for your product from scratch, including packaging and pricing.

Private label business offers you autonomy, which you cannot receive when reselling products of another brand. You are in complete control of the decisions that you make including inventory and order quantity.

Good Products to Private Label

The skincare industry is experiencing a massive upsurge in terms of market size, as an increasing number of people believe that private label business offers better value for your money. As a result of which, it is a great time to enter into the lucrative skincare business. Some of the good skincare products to start your private label business. Includes beauty serum, nourishing body cream, exfoliating cleanser, tissue repair serum, sleeping mask, body bar, and body lotion.

How to Find Private Label Manufacturers

Finding a good private label manufacturer isn’t a difficult task at all. However, it does involve searching meticulously on the internet. Once you go on the internet and search for private label manufacturers, many different options will come across. However, not all of them will be able to offer quality skincare products. That your customers will love to use and come back over and over again to buy from you.

Thus, to retain customer it is imperative that you find out a manufacturer. You can deliver quality skincare products at affordable pricing. This will not allow you to gain loyalty from your customers but also ensure that you receive higher profit margins.

At Awilke Branding, what we do is to offer our customers. The best Low Minimum Order Quantity Skincare products with quality and safe ingredients.  Launch your beauty brand with us, and become your own boss in the lucrative industry.

Why private label skincare products will continue to thrive in the market?

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Private label skincare products were once targeted at low-budget buyers. However, the times have changed and today the growth of private label brands in terms of sales outpace the sales of branded products. The reason being, private label skincare products are made from organic plant extracts.

The products made from organic plant extracts have many benefits to offer as compared to those of chemical-based skincare products. The following are some of the benefits of natural skincare products.

  1. No Skin Irritation

Skin allergies, scars, and rashes are the by-products of using skincare products overloaded with chemicals and harmful colors. If you have sensitive skin, you should stop using these chemical-based skincare products immediately. Natural skincare products are gentle on your skin and prevent the chances of skin acne and allergies.

  1. No Internal Issues

Skincare products with chemicals inside them can also invade your bloodstream and pose a greater threat to the organs in your body. However, when you make use of natural skin care products, there is no chance of any internal issues or harm to your organs.

  1. No Toxic Smells

Chemical-based skincare products are made with artificial fragrances and corrosive chemicals. These artificial fragrances are the major reason why so many people suffer from issues such as migraines and sinuses.  Natural skincare products are made from organic plant-based extracts and thus are completely free of any toxic smell. There is no use of artificial fragrance in it.

  1. Eco-Friendly

One of the major benefits of using natural skin care products is that they are completely eco-friendly. Unlike the chemical-based products that use toxins and chemicals affecting the environment adversely – natural skincare products are eco-friendly. Using it will harm the environment in any possible way.

Customer Demand for Private Label Cosmetics and Natural Skin Care

Buying habits of people around the world is changing, as 67% of buyers believe that private label-brands offer better value for money. As more than 24% of the global population is of millennials – the demand for private label brands is only going to increase, as they want to try out more organic and eco-friendly products.

Another factor that is driving the growth and demand for private label products is their price point and accessibility. The private label brands are all available online and through various social media channels. And with social media being extremely popular among youths, it becomes easier for private label-brands to reach their customers.

Customer finds it more convenient to order their natural skincare products online. As a result of which, there has been a consistent increase in the demand for private label cosmetics and natural skincare products.

Private Label Skin Care Products At Awilke Branding

By offering low prices, attractive packaging and convenience combined with quality ingredients, Awilke branding continues provides the best private label skincare products to our customers world wide.  Contact Us now to learn more about how it works and enjoy the lucrative market.

How Success of Starting Beard Care Bussiness

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Traditionally, men did not pay much attention to their grooming regime. However, it has completely changed now. Beard grooming is a multi-billion dollar industry worldwide and has no signs of slowing down. Being said that, there are hundreds if not thousands of businesses that sell beard related products to help people look their absolute best.

Here are some of the exciting success stories that helped to put beard grooming products on the world map.

  1. Beardbrand

Founded by Eric Bandholz, is based in the US and have a huge amount of social media following. The beard business that started with an initial investment of $30 consists of 17 employees today. Eric enjoyed caring for his beard so much that he was able to build an entire community of beard lovers around it. And over the years, the Shopify store has seen astronomical growth, earning over $100,000 per month.

The brand was created unite Urban Beardsmen and provide them the necessary tool to feel confident about their beard and ultimately themselves. This meant they had to create a lot of content (videos, podcasts and blog posts) to gain traction. However, the most significant PR that Beardbrand received was by appearing on Shark Tank. After the episode aired, their sales immediately grew from $4500 per day to $12000 per day for a few days.

  1. Beardo

Founder Priyank Shah and Ashutosh Valani started Beardo in 2015, by selling their products on Indian leading e-commerce platforms like Snapdeal and Nykaa. With proper planning, perfect marketing and confidence in their brand, the duo made a profit of around $1000 in the first month itself. And from there on, it was no looking backward.

With hard work and dedication, the duo started promoting their products and even made some fruitful relationships with Indian Celebrities for promoting their brand. Beardo was able to survive without any funding for around a year – as they were able to make money through the sales they were generating on e-commerce platforms. One thing that helped Beardo, is the large Indian market size. Being said that, Beardo today has a revenue of around $2 million per year within a time frame of 3 years, since its inception.

  1. HUSKYBEARD

HUSKYBEARD that started in November 2016, by a Korean American Entrepreneur Paul Lee, is generating over $12,000 per month in revenue. Initially, what started as a Dropshipping store on Shopify, Paul soon converted it into a personal branding store due to slow shipping times and damaged products on delivery. He started purchasing inventory in bulk and shipped orders directly.

According to Lee, most of his sales are generated through Facebook Advertising, SEO and Email Marketing. In a very short period of time, HUSKYBEARD was able to become a 6-figure beard grooming brand. However, seeing the benefits of Dropshipping, Paul decided to sell his beard business and even sold it for an undisclosed amount on the exchange marketplace. He opened another Dropshipping store and has made $1 million in lifetime revenue as well.

The trend in men grooming products has just begun and is not going to end any sooner. If you have the love and passion for beards and are looking to start your own business, beard grooming is a lucrative multi-billion dollar industry to get in. As you have seen in this article, you can start with as little as $30 investment and make six-figure revenue within a year – by selling your own private label beard products.

 

Awilke Branding is a professional Private Lable Skincare and Haircare Supplier from China, You can launch your own line like most other success stories in the Market.

Simply contact us for more info about private label beard products line, our team  will help launch your beard care line for your best interest.